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HYP W Empfang atelier froehlich

Hypo Tirol Bank – Vienna Branch

Rethinking Private Banking

Floor plan of the ground floor of a building at the corner of Gluckgasse and Tegetthoffstraße. The layout shows entrances, a central staircase, several rooms, and an open area with seating and tables.
Floor plan of the first upper floor. It includes work areas with desks, meeting zones, a central staircase, and additional rooms along Gluckgasse and Tegetthoffstraße.
Floor plan of the second upper floor. The layout features office rooms with multiple workstations, meeting rooms, lounge areas, and the central staircase.
Client
Hypo Tirol Bank AG
Period
2018 – 2021
Location
1010 Vienna
Categories
Public Buildings
Usable space
1.043m²
Fotos

Walter Oberbramberger

Fachplaner

Petz zt-gmbh
Engelmann Energiesysteme GmbH

The residential and commercial building, constructed in 1909 in Vienna’s historic center between the Albertina Museum and Neuer Markt, has been home to the Tyrolean regional bank Hypo Tirol. since 2006. Yet this branch is far from a conventional bank. Focused on private banking, it primarily serves corporate clients from the real estate sector – reinterpreted and transformed through the redesign by Atelier Fröhlich.

The ground floor, conceived as a transparent entrance, opens the interior to passing pedestrians. At its heart, a six-meter-long terrazzo counter with the character of a barista bar invites clients to pause, engage, and connect.

The first floor accommodates the open-plan office, establishing a structured yet flexible transition to the second floor, dedicated to meeting rooms. This spatial arrangement creates a seamless flow – bridging the open and welcoming entrance with the discretion and intimacy of the large conference space.

Floor plan of the ground floor of a building at the corner of Gluckgasse and Tegetthoffstraße. The layout shows entrances, a central staircase, several rooms, and an open area with seating and tables.
Historic corner building in Vienna with modern glass façade on the ground floor, home of HYPO Tirol Bank, elegant architecture in city center.

Services

  • Strategic Definition
  • Design development
  • Planning Application
  • Technical Design
  • Interior Design
  • Tender action
  • Construction supervision
Modern office corridor with a wooden slat wall featuring large floor numbers, glass partitions, bright ceiling lighting, and a small tea kitchen/service station.
Modern open-plan office with wooden slat wall, open workstations and clear architectural structure enabling flexible teamwork.

The bank’s spaces are designed for maximum flexibility of use. This allows for a wide range of meeting and client-service configurations – whether in large or small groups, or within open or enclosed settings. Across a total floor area of approximately 1,100 m², 23 workstations have been created, accommodating both short-term use and full-day work. The rigid structure of the historic building was opened up: ceilings were exposed, walls removed, and a new steel staircase was introduced as an open connector – doubling as a venue for exhibitions and events.

In terms of materiality, great importance was placed on Viennese tradition and Tyrolean origins. Terrazzo agglomerate, natural virgin wool, and stained oak wood were chosen as defining elements.

Animated GIF of an axonometric view of a building. The individual floors are constructed one after another from bottom to top, revealing the internal room layout with walls, doors, and window openings.
Wooden slat wall with golden contour of the Tyrolean mountain range and blue built-in cabinets – modern interior design at HYPO Tirol.
Minimalist waiting area with wooden slat wall, integrated dark blue bench seating and modern pendant lights in clean design.
Modern wardrobe area with wooden bench, round wall hooks, mirror and design elements in glass and wood – functional architecture with style.

The large conference room on the second floor also functions as an event space. Expanded with a bar and a generous terrace, it opens across the roof of the Kapuzinergruft towards the newly renovated Neuer Markt, creating a strong spatial link between interior and exterior.

Permeable spaces foster transparency and encourage interaction and networking, while high-performance acoustic measures and flexible partition systems ensure the highest level of discretion between clients and financial services. This balance of openness and privacy forms the guiding concept of the branch.

Elegant meeting room with circular light installation, minimalist furniture and bright wooden architecture for modern work environments.
Bright bank interior with glass walls, modern lounge furniture and flexible consulting areas creating an open, transparent atmosphere.
Modern meeting room with bright conference table, wooden paneling, designer lighting and screen for presentations in private banking.

Tailor-made interior solutions provide a high level of comfort. The central wall and selected partitions are clad with oak slats and lined with sound-absorbing felt, serving as an acoustic filter that enhances the quality of the open spatial structures.

Minimalistischer Flurbereich mit Holzlamellenwand, integrierter Teeküche und Glasdetails – moderne Architektur in klarer Linienführung.
Bright lounge area with glass wall, designer lights, seating poufs and clear architecture – modern spatial design for consulting and relaxation.

In collaboration with the graphic design studio “And Then Jupiter”, great attention was given to quality even in the smallest details. A gilded 360-degree contour of the Tyrolean mountain range, as seen from the HYPO TIROL headquarters in Innsbruck, provides a stylistic panorama and creates a subtle bridge between Innsbruck and Vienna. The custom-designed signage system brings the interior and the bank’s philosophy even closer together as a unified concept.

Reception area of a bank building with a vertical wooden slat wall, large floor numbers in yellow and black, and a gilded 360-degree contour of the Tyrolean mountain range.
Detail of a modern staircase with wooden handrail and integrated LED lighting, combined with vertical slat wall design.
Close-up of a wooden slat wall featuring a golden line graphic of the Tyrolean mountain range – architectural design element for HYPO Tirol.
Modern staircase with wooden cladding, integrated lighting and clean lines – a minimalist architectural feature in the interior space.
Close-up of a compliant wooden handrail with integrated lighting on a modern staircase featuring vertical slat cladding.
Seating niche with blue upholstery integrated into a wooden slat wall, located in a modern office corridor with light carpet flooring and ceiling lighting.